Case study
Two-month campaign for a high-ticket local service business
Meta ads and 60-second follow-up. Client name withheld.
13booked appointments
in 2 months
$60,000+in pipeline
≈ $177per booked appointmentComputed
The starting problem
Slow follow-up and an inconsistent flow of inquiries.
What we built
- Signal. Meta ads with instant forms that qualify before anyone books.
- Speed. A text back within 60 seconds, at any hour, with self-booking.
- Show. Confirmations, reminders, no-show rebooking, follow-up and a weekly report.
The numbers
- Ad spend
- About $2,300
- Period
- 2 months
- Booked appointments
- 13
- Pipeline
- $60,000+
- Per booked appointment
- ≈ $177$2,300 ÷ 13, computed
