Get Your Trade Business Recommended by AI Search
More customers now ask ChatGPT, Google AI Overviews, and Perplexity for a contractor instead of scrolling Google. GEO gets your business named in those answers, while your competitors still do not know it matters.
Get cited by AI searchWhat is generative engine optimization (GEO)?
Generative engine optimization, or GEO, is the practice of getting your business named and recommended by AI search tools like ChatGPT, Google AI Overviews, and Perplexity. Where traditional SEO competes for a list of ten blue links, GEO competes to be one of the two or three businesses an AI assistant actually recommends when someone asks for a contractor near them.
It matters because AI tools answer differently. They do not show ten options. They pick a few, and they pull those names from structured, well-reviewed, consistently described businesses. GEO makes you one of the few they trust enough to name.
Everything it takes to get cited by AI
AI visibility audit
We check what ChatGPT, Google AI, and Perplexity say about your business and your category today, so you know exactly where you stand.
Answer-first content
Content structured the way AI engines lift it: direct answers, clear questions, lists, and tables they can quote verbatim.
Schema and structured data
The machine-readable markup that tells AI exactly what you do, where you work, and why you are trustworthy.
Authority and review signals
The reviews, citations, and consistent business information AI weighs most when deciding which few businesses to recommend.
Entity consistency
Your name, services, and service area described the same way everywhere, so AI is confident it is talking about you.
Monitoring across engines
We track whether you get named over time across ChatGPT, Google AI Overviews, and Perplexity, and keep improving it.
A category most contractors have not touched yet. Being early is the whole advantage.
From invisible to recommended
Audit AI visibility
We document what AI tools say about your business and the contractors they recommend instead, and find the gaps.
Build citable signals
We structure your content, schema, reviews, and information so AI can read, trust, and quote your business.
Monitor and grow
We track your citations across engines and keep strengthening the signals that get you recommended more often.
AI is the new front door, and it is cheap to own early
The way people find contractors is shifting from a list of links to a single recommendation. When an AI assistant names two or three businesses and yours is one of them, you are not competing on a results page anymore. You are the answer.
Almost no contractors have done anything about this yet, which makes it the rare marketing move that is both forward-looking and inexpensive. The businesses that get cited first build a lead they keep, the same way early local SEO winners did a decade ago.
Related services and guides
AI search and GEO questions
Is AI search really worth it for contractors yet?
It is early but moving fast, and that is the point. AI tools already name only a few businesses per answer, and getting set up now is inexpensive and positions you ahead of competitors who wait.
How is GEO different from SEO?
SEO competes for a ranking on a list of links. GEO competes to be one of the two or three businesses an AI assistant recommends directly. They share a foundation, but GEO adds the structure and signals AI specifically relies on.
Which AI tools does this cover?
The major ones customers use: ChatGPT, Google AI Overviews, and Perplexity. We track whether your business gets named across them.
How do AI tools decide which contractors to recommend?
They favor businesses with structured, answer-first content, strong recent reviews, consistent information across the web, and clear schema. We build all of those.
Will GEO help my normal Google rankings too?
Often yes. The structured content, schema, and review signals that earn AI citations also strengthen traditional and local search.
How do you measure GEO results?
By tracking whether AI tools name your business for the questions your customers ask, and how that improves over time, not by vanity metrics.
How much does GEO cost?
A simple monthly retainer scaled to your goals, month to month. Because the category is new, early movers get outsized value for the spend.
What trades do you work with?
Roofing, masonry, stucco, concrete, foundation, restoration, and general contracting, among other exterior and specialty trades.
Be the contractor AI recommends.
Book a short call and we will show you what ChatGPT and Google AI say about your business today, and how to become the name they give.
Get your free AI visibility check